Equitable Growth – Inequality Tracker

Non-Profit, Social Change

Web Design & Development

Project Objective

The objective of the Inequality Tracker was to design and develop a dedicated digital experience that clearly presents complex data on income and wealth distribution across U.S. households. The project required the creation of a custom microsite design aligned with the Equitable Growth brand, along with a seamless integration of an existing interactive data visualization tool. The goal was to ensure the dashboard felt cohesive, accessible, and intuitive while maintaining performance and clarity across devices.

3Lane Approach

3Lane designed and built a custom microsite that extended Equitable Growth’s visual identity while establishing a distinct environment for the Inequality Tracker. The existing data visualization tool was integrated through a carefully configured iframe implementation, ensuring consistent styling, responsive behavior, and smooth user interaction. Throughout the process, we prioritized performance, accessibility, and clear navigation to support researchers, policymakers, and stakeholders engaging with the data.